Guides·Dec 17, 2025·13 min read

AI Hero Section Prompts That Convert (25+ Templates)

I've tested 50+ hero section prompts. Most generate garbage. Here are 25+ that actually work—copy, paste, ship.

Your hero section has about 3 seconds to convince someone to stay. No pressure.

Here's the thing most AI prompts get wrong: they describe what they want but not how it should feel. You type "make me a hero section" and get something that looks like it was designed by a committee in 2015.

I've spent the last month testing hero section prompts obsessively. Most failed. But the ones that worked? They share a pattern I'm about to show you.

Key Takeaways:

The hero prompt formula: context + layout + visual style + emotional tone

Specific prompts beat vague ones by 10x (tested this across 50+ generations)

Industry-specific prompts consistently outperform generic templates

What Makes AI Hero Prompts Actually Work

Let me save you some frustration. Generic prompts like "create a modern hero section" produce generic results. Every. Single. Time.

In This Article

What separates good hero prompts from bad ones:

Element	Bad Prompt	Good Prompt
Layout	"hero section"	"split-screen with image right"
Typography	"nice fonts"	"bold 72px heading, 20px subtext"
Visual	"modern design"	"gradient purple-to-blue background"
Intent	nothing	"for a project management SaaS"

The AI doesn't know what "modern" means to you. It's interpreting that word based on millions of examples, and the average of those examples is... average.

If you've worked through our AI landing page prompts guide, you know this already. Specificity is everything.

The Hero Prompt Formula That Works

After testing dozens of variations, here's the structure that consistently generates usable hero sections:

[INDUSTRY/PRODUCT TYPE] hero section with:
- Layout: [specific arrangement]
- Headline: [topic or exact text]
- Subheadline: [value proposition]
- CTA: [button text and style]
- Visual: [image/illustration/gradient description]
- Style: [framework + aesthetic]

This isn't magic. It's just giving the AI enough context to make good decisions. Think of it like briefing a designer—more detail means fewer revision rounds.

SaaS Hero Prompts

SaaS heroes need to communicate value fast. Nobody cares about your features until they understand the outcome.

What Makes AI Hero Prompts Actually Work

Prompt 1: Analytics Dashboard SaaS

Create a SaaS hero section for an analytics platform. Split-screen layout
with dashboard mockup on right showing charts and metrics. Left side:
bold headline "See What's Actually Working", subheadline about real-time
insights, purple gradient CTA button "Start Free Trial". Dark mode with
subtle grid background. React + Tailwind. Professional but not boring.

Prompt 2: Team Collaboration Tool

Hero section for team collaboration SaaS. Centered layout with floating
UI elements around headline. Headline: "Finally, a workspace that doesn't
suck". Playful but professional tone. Animated gradient background
(blue to teal). Two CTAs: primary "Try Free" and ghost button "Watch Demo".
Include small avatar stack showing "10k+ teams". Tailwind CSS, clean shadows.

Prompt 3: API/Developer Tool

Developer-focused hero for an API product. Code snippet visible on right
side with syntax highlighting. Left: minimal headline "Ship faster.
Debug less." Terminal-style aesthetic with monospace accents. Dark
background (#0a0a0a), green accent color. Single CTA "View Documentation".
No stock imagery—code IS the visual. React component, Tailwind.

Prompt 4: Project Management

Project management tool hero section. Show Kanban board preview floating
at angle on right. Bold headline "Stop managing projects. Start finishing
them." White background, one accent color (indigo-600). Trust badges below
CTA showing integrations (Slack, GitHub, Notion icons as placeholders).
Clean, lots of whitespace. shadcn/ui styling.

Prompt 5: AI Writing Assistant

AI writing tool hero with before/after split effect. Left shows messy
text, right shows polished version with sparkle effect. Headline: "Write
like you. 10x faster." Gradient text on headline (purple to pink).
Floating testimonial card in corner. Light mode, soft shadows. Input
field CTA "Paste your draft" instead of button.

These prompts work because they paint a complete picture. The AI isn't guessing—it's executing.

Agency and Portfolio Hero Prompts

Creative work demands creative heroes. But "creative" doesn't mean "chaotic."

Prompt 6: Design Agency

Design agency hero—bold and confident. Full-width with large serif
headline "We design brands people remember". Oversized typography,
headline at 120px. Horizontal scrolling project thumbnails below fold
line. Black background, white text, one accent color (coral). Minimal
nav with just logo and "Let's Talk" button. Next.js + Tailwind.

Prompt 7: Developer Portfolio

Developer portfolio hero with terminal aesthetic. ASCII art or code
visualization as background. Name displayed like a function:
"const developer = 'Sarah Chen'". Links styled as code comments.
Dark theme mandatory. Subtle typing animation on tagline. Green
monospace text on black. Single page feel—no heavy imagery.

Need more portfolio inspiration? Check out our complete guide to building portfolios with AI.

Prompt 8: Freelancer Landing

Freelancer hero section—personal but professional. Circular headshot
placeholder on left, introduction on right. Handwritten-style accent
font for "Available for projects". Warm background (cream/off-white).
Three service cards peek from bottom. Social proof: "Featured in..."
logos. Friendly, approachable, not corporate.

Prompt 9: Photography Portfolio

Photography portfolio hero—let the work speak. Full-bleed hero image
as background with dark gradient overlay. Name in bottom-left, minimal.
Mouse-follow parallax effect on background. Navigation dots on right
for vertical scrolling through hero images. No buttons—just atmosphere.
Tailwind + Framer Motion ready.

Prompt 10: Motion Design Studio

Motion studio hero with animated gradient mesh background. Studio name
reveals with mask animation. Showreel preview in circle, expands on hover.
Typography: geometric sans-serif, heavy weight. Black/white with neon
accent (electric blue). "Watch Reel" as primary interaction. Premium feel.

E-commerce Hero Prompts

E-commerce heroes sell products. Everything else is decoration.

Prompt 11: Fashion Brand

Fashion e-commerce hero—editorial style. Full-bleed product photography
placeholder with model. Minimal overlay text: brand name top-left,
"New Collection" center-bottom. Mouse cursor changes to "Shop" near
products. Two navigation arrows for hero slider. High contrast,
magazine aesthetic. No clutter.

Prompt 12: Tech/Gadget Store

Tech product hero showcasing single hero product. Product image floating
with subtle shadow. Feature callouts with lines pointing to product
parts. Bold price tag, strikethrough original price (show discount).
"Add to Cart" pill button with cart icon. Clean white background with
product as star. Specs grid below hero.

Prompt 13: Subscription Box

Subscription box hero—lifestyle focused. Hero image showing box contents
"exploded" artistically. Headline: "Curated for you. Monthly." Price
per month prominent. Three trust points: free shipping, cancel anytime,
100k subscribers. Warm, inviting colors. "Get Your First Box" CTA with
arrow. Mobile-first design.

Prompt 14: Food/Beverage DTC

Food brand hero—appetite appeal. Hero product on lifestyle background
(kitchen/table setting). Ingredient badges (organic, no sugar, etc.)
as subtle pills. Headline focused on benefit, not product name.
"Find Your Flavor" links to quiz. Instagram-worthy aesthetic.
Cream/earth tones.

Prompt 15: Beauty/Skincare

Beauty brand hero—clean and scientific. Product jar as hero with
ingredients floating around it (visual representation). Clinical but
warm design. Before/after slider concept visible. "Dermatologist
Approved" badge. Soft gradient background (pink to peach). "Shop
Best Sellers" and "Take Skin Quiz" dual CTAs.

Startup and Product Launch Hero Prompts

Launches need energy. Your hero should feel like something's happening.

Prompt 16: App Launch

App launch hero—mobile-first visual. Phone mockup with app screen
centered. App store badges (placeholder) below CTA. Headline:
"[App Name] is here." Short, punchy. Countdown element if pre-launch.
Confetti or particle effect on scroll. Dark mode, gradient accent.
Email capture instead of download button.

Prompt 17: Waitlist Page

Waitlist hero—create FOMO. Large waitlist count animating up.
"Join 2,847 others waiting" with live counter effect. Single email
input field, big "Get Early Access" button. What you'll get: 3 bullet
points. Gradient background with subtle motion. Position number
shown after signup. Minimal, focused on conversion.

If you're building a full startup page, our startup landing page guide walks through the complete flow.

Prompt 18: Product Hunt Launch

Product Hunt style hero—vote momentum visible. Product Hunt badge
prominent. Real-time upvote counter (simulated). Headline is one
sentence value prop. Feature list with emoji bullets. Founder photo
and quote in corner. Orange accent color (PH vibes). "Upvote on PH"
primary CTA. Launch day energy.

Prompt 19: Beta Launch

Beta launch hero—exclusive feel. "Private Beta" badge with lock icon.
Limited spots remaining counter. Hero shows product in "preview" state
with frosted glass over parts (coming soon feel). Early adopter benefits
listed. Request access form: email + use case dropdown. Dark, premium.

Prompt 20: Open Source Project

Open source project hero. GitHub stars counter prominent. Code example
or terminal command showing installation. "npm install [package]" in
copyable format. Headline: what it does in one line. Contributor
avatars from GitHub. Two CTAs: "Documentation" and "View on GitHub".
Dark theme, developer-focused.

Creative Hero Variations

Sometimes you need something that breaks the mold. Use these when standard layouts feel stale.

Prompt 21: Split-Screen Hero

Split-screen hero, 50/50 vertical divide. Left: solid color background
(deep navy) with white text, headline and CTA. Right: full-bleed image
or video placeholder. On mobile: stacks with image on top. No overlap—
clean geometric division. Works for any industry.

Prompt 22: Video Background Hero

Video hero with full-bleed looping background. Content centered with
semi-transparent dark overlay for readability. Play/pause control in
corner. Headline, subheadline, and CTA float over video. Fallback
image for mobile (video can drain battery). Cinematic aspect ratio feel.

Prompt 23: Scroll-Triggered Hero

Hero that transforms on scroll. Initial state: bold headline fills
screen. On scroll: headline shrinks, product/content slides up from
below. Scroll indicator pulsing at bottom. Creates anticipation.
Use intersection observer for trigger. Smooth 60fps animation.

Prompt 24: Interactive Hero

Interactive hero—user controls the visual. Example: background color
changes based on mouse position. Or: 3D product that rotates on drag.
Headline stays readable regardless of background state. Memorable
first impression. React Three Fiber or canvas-based.

Prompt 25: Minimalist Hero

Extreme minimalist hero. Just headline and one link. Nothing else.
Headline uses viewport units—scales with screen. Enormous white space.
Link is subtle, almost hidden. Architectural aesthetic. Confidence
through restraint. Only for brands that can afford to say less.

Bonus: Animated Gradient Hero

Hero with animated mesh gradient background (like Stripe). Soft,
morphing color blobs. White text container in center, slight blur
backdrop effect. Headlines feel like they're floating. Premium tech
aesthetic. Performance-optimized animation (CSS or canvas).

Common Hero Prompt Mistakes (And How to Fix Them)

I've made all these mistakes so you don't have to:

Mistake 1: No visual hierarchy clue

❌ "Create a hero section with text and a button" ✅ "Create a hero with 56px bold headline, 18px gray subtext, and large primary button—clear visual hierarchy"

Mistake 2: Forgetting mobile

❌ "Side-by-side layout with image and text" ✅ "Side-by-side on desktop, stacked on mobile with image first. Touch-friendly 48px button."

Mistake 3: Too many elements

❌ "Hero with nav, headline, subheadline, 3 CTAs, feature list, testimonial, and background video" ✅ Pick two or three focal points. A hero isn't a parking lot.

Mistake 4: Vague aesthetics

❌ "Modern and clean design" ✅ "White background, Inter font, 8px border-radius, subtle gray borders, inspired by Linear/Notion aesthetic"

Once you nail the hero, don't forget the other sections. Our guides on navbars and footers and testimonial sections complete the picture.

Frequently Asked Questions

What's the ideal length for a hero section prompt?

3-5 sentences covering layout, visual style, content, and framework. More detail helps, but don't write novels. The prompts in this guide hit the sweet spot.

Should I specify exact headline text or let AI generate it?

Specify if you have copy that's tested. Otherwise, describe the topic and tone: "headline about time savings, confident but not salesy." Let AI draft options, then refine.

How do I get consistent results across different AI tools?

Include your design system constraints: "Use Tailwind CSS, shadcn/ui components, Inter font, rounded-lg borders throughout." Consistency comes from constraints.

Can I combine multiple prompt templates?

Absolutely. "Take the split-screen layout from #21 but add the developer aesthetic from #7" works well. Mix elements that complement each other.

Why do my hero sections always look generic?

You're probably not including enough specific details. Add one unexpected element: a specific animation, unusual typography choice, or distinctive color combination. Generic prompts = generic outputs.

AI Landing Page Prompts: 50+ Templates - Complete page templates beyond just hero sections
Build a Startup Landing Page with AI - Step-by-step from hero to deployment
AI Navbar & Footer Prompts - Complete your page structure

Hero sections don't have to be painful. Grab a prompt, customize it for your product, and ship something real. The best hero section is the one that's live—not the one you're still perfecting in your head.

Written by the 0xMinds Team. We build AI tools for frontend developers. Try 0xMinds free →

#vibe coding#hero sections#UI generation#landing pages#prompts

AI Hero Section Prompts That Convert (25+ Templates)

In This Article

What Makes AI Hero Prompts Actually Work

The Hero Prompt Formula That Works

SaaS Hero Prompts

Agency and Portfolio Hero Prompts

E-commerce Hero Prompts

Startup and Product Launch Hero Prompts

Creative Hero Variations

Common Hero Prompt Mistakes (And How to Fix Them)

Frequently Asked Questions

What's the ideal length for a hero section prompt?

Should I specify exact headline text or let AI generate it?

How do I get consistent results across different AI tools?

Can I combine multiple prompt templates?

Why do my hero sections always look generic?

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